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Aventura Mall or Aventura Museum

March 1st, 2011 · No Comments

The epicenter of Aventura, in some circles, is the world famous Aventura Mall. This celebrated retail paradise has been a Grand Central Station here since it was constructed during the early eighties – people from all over the world collide and travel through the doors. Take a closer look and you’ll notice many striking art installations at key locations throughout the mall. This didn’t happen over night; as time passed the mall evolved into the brand it is today. Clearly, the owners at Turnberry Associates have a vision that guides a new retail experience offering guests at the mall a lifestyle and not just a place to spend money. This plan is most evident by Turnberry for the Arts, a cultural initiative that embraces the notion that art belongs where the people are and the people here are at the mall in Aventura.

The best way to visit the art collection is to vigilantly seek it out like a holiday sale. Start at one end and slowly navigate the streets of retail. If you’re less adventurous, you can always visit the concierge desk and ask for a list of the collection. You’ll quickly noticed the art surrounding a continuous retail experience as shoppers buzz around each piece of art, many without even noticing. If shopping isn’t your thing, wait for the next rainy day and visit the closest thing to a contemporary art museum in Aventura.

The artwork is located next to various destination locations of shopping and relaxing – perfect places to interact with the art. The artists come from a variety of backgrounds and embrace unique styles; however, research revealed that each artist, in some aspect, explores the concept of how people interact with art and how art can transform a space. This idea is being lived at the Aventura Mall as millions of guests store photos of the artwork in their minds’ eye – it’s the store next to the digital image of the walker, turn right at the eyeball chairs, meet me at the fountain with the sculpture inside. Even if guests don’t consciously take notice, the art installations offer a fresh look on our reality in the most unexpected places, a shopping mall.

The artists consist of a talented eclectic group: Click on the name of each artist to visit their profile on the Turnberry for the Arts website. The Youtube videos below will give you some insight to the artists.

Please share your thoughts about their work, the initiative to place art in the mall, and tell us which piece of art speaks to you. Drop us a comment below, thank you.

Daniel Arsham

Julian Opie

Sam Borkson and Arturo Sandoval III

Jorge Pardo

Lawrence Weiner

Donald Baechler

Louise Bourgeois

Gary Hume

Tom Otterness

Jaume Plensa

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Tags: Arts & Culture · Aventura Mall · Community Events · Weekend Activities

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